A little while ago, I wrote an atypically cryptic blog post about the 1960's and sci-fi stuff like miniaturization and molecules and things. And I showed a picture of a logo I had designed. Remember? Well that logo was just a small part of a short film that my friend Roby Brown at Windup JetPack was working on. He wanted to create a Preshow Film for the classic Disneyland attraction Adventure Thru Inner Space which operated from 1967 until 1985. If you were fortunate enough to ride that attraction, you'll remember that while you got a lot of information waiting to board your "atommobile", there was no Preshow Film persay- Roby, like all good creative people saw this absence and saw it as an opportunity to make something. It's an awesome little film and I'm happy he asked me to help. Check it out below.
Makes you want to don mouse ears and hop in line to get miniaturized doesn't it? Or at least to dust off the old chemistry set.
Before you do though, here are just a few of the various versions of the logo I designed for ATOM, the Association To Optimize Miniaturization. I love 60's styling, so it was fun to design the corporate logo for this fictional firm.
The 1960's: a decade of unprecedented technological advancement. Despite the chaos of the times, American industry kept a hopeful eye on the goal of the moon, and further, on outer space. But what if instead of trying to reach the moon, those industries had turned their efforts inward. Not to the stars, but towards the very molecules that composed our world.
A few years back, I was asked to design the header/logo for MagicMusic.net, a discussion forum about Disney music. What was really exciting was that the webmaster is a big fan of Kevin Kidney and Jody Daily's as I am, and he wanted something similar to what they had designed for LuxuriaMusic.com
I was super excited about this, loving both Disney music and Kevin and Jody's work. The client wanted the logo to have a retro 50's feel, but was open to maybe showing a progression of the early days of records up through modern digital formats. Other suggestions were to use Disney icons (Sorcerer's hats and wands) without infringing on copyright. Unfortunately, the webmaster decided to go another direction and not use my stuff. Here are my rough pencil/computer text mockups.
I may just finish a few of these some day, just because I like them so much. All designs are copyright Eric Scales unless otherwise stated.
